Foodla - Från produkt till masterdata på nolltid

Digitize your products in just a few minutes. Get into more stores, sell more products.

Transform your physical products into ready-to-sell digital listings that stores can start selling immediately.

Interested? Book a free demo today!

Ready to use Foodla? Create an account below

Some of the +1000 producers using Foodla

"Det här har förenklat mitt liv, det är magiskt hur snabbt det går allt från mobilen!"

E-handelsansvarig i ICA-butik

"This works great! It’s easy to upload products and clear feedback if something needs to be corrected 🙂"

Delidisk i Coop Butik

“It went so fast to upload products, so we just uploaded everything at once”

Superfruit

"Now we have happy staff and happy customers 🙂 Thanks a million!"

Delidisk i Coop Butik

"Ni sa att det skulle ta 2 minuter per produkt, det tar ju endast 1 minut!"

E-handelsansvarig i ICA-butik

"So smooth and so good!"

Lejonet & Björnen

CUSTOMER STORY

How Foodla helped us at ICA Maxi Botkyrka increase our online sales and customer satisfaction

Hear Julia from the store share her experiences with Foodla.

Foodla has been crucial for our e-commerce at ICA Maxi Botkyrka. From struggling to digitize our assortment, we can now easily offer more products online and meet our customers' expectations in a growing e-commerce market.

E-commerce is a rapidly growing channel for us, but selling a product online requires product images and detailed information that comply with regulations and legal requirements. For many products, this information was previously missing from suppliers, making it impossible to list them online. Since ICA joined Foodla, suppliers have been able to digitize their items through the Foodla platform, enabling a significant expansion of our e-commerce assortment.

We’ve also focused on our in-house products, but digitizing these was previously a manual and extremely time-consuming task. Foodla changed that. On the platform, we can simply take a picture of the product and its label, and the platform takes care of the rest – cropping images, filling in product information, categorizing, and ensuring compliance with requirements. It’s incredibly seamless. In just one minute, we can upload a new product.

The Results

Increased online sales of our in-house product range.
Expanded assortment through supplier integration, attracting more customers and boosting our market share.
Freed-up staff time, reducing stress and allowing focus on customer service.

Our customers now enjoy finding their favorite products online, whether from our in-house range or external suppliers. For us, this has meant better profitability, increased customer loyalty, and a stronger competitive position—not to mention the time we save. If you want to take your e-commerce to the next level, we highly recommend Foodla.

Julia at ICA Maxi Botkyrka

CUSTOMER STORY

How Dahls used Foodla to digitize their assortment and secure a critical deal

Hear Susanne from Dahls share her experiences with Foodla.

When we got the chance to introduce our range in a new store, their goal was to achieve 100% online availability for all in-store items—everything in-store should also be available for customers to order online. To meet this requirement, we needed to quickly and efficiently digitize all items for e-commerce.

That’s when we were introduced to Foodla. With the Foodla platform, we could seamlessly digitize our assortment for online sales in a fast and straightforward way. The professional support from Anna, who helped us get started, was invaluable. Using the Foodla platform for all e-commerce data saved us an enormous amount of time and allowed us to quickly secure the deal.

The Results

A fully digitized assortment ready for sale in online channels of several major grocery chains.
Significant time savings, accurate product data, and reduced stress.
A successful entry into a new store, driving increased sales.

With Foodla’s help, we not only met the store’s expectations but also brought our entire range into e-commerce channels across multiple major retailers. We’re incredibly grateful for the support we’ve received—and continue to receive—from Foodla!

Susanne at Dahls Bageri

How can Foodla help you?

Fast, easy and secure assortment digitization for e-commerce

Digitization of Products

Your Foodla account lets you turn your physical items into digital ones in no time. It gives you control over your assortment, so you're always displaying the latest updates online.

Quality Assured Information

I Foodla kvalitetssäkras artikelinformation och produktbilder för att möta branschstandard.

All information is automatically scanned for flaws in real-time and our system alerts you to any suspicious errors. Once uploaded, the product is reviewed by our quality engineers for final approval.

Quickly Visible Online

Through system integrations, simplifications and automation, we've cut costs, manual work and bottlenecks to get your products into the established grocery e-commerce channels quickly.

JOIN US

Foodla is a SaaS-platform that makes it ridiculously easy to collect and share digital information around products for e-commerce sales. We build a digital infrastructure facilitating efficient information flows within the grocery industry and its complex structure of actors. By doing so we help the grocery industry transform and meet the changing and ever increasing demands of markets and consumers.

We are a tightly knitted team of result oriented problem solvers working with high impact challenges at large that affects the lives of millions! We believe in challenging inefficient structures and “we’ve always done it this way”-mentality. We do so with an iterative mindset and leveraging new technology and data to build a platform that scales.